California now has more than 6 million people of Asian descent — more than the total population of most other states.
SACRAMENTO, Calif. — According to 2021 data from the U.S. Census Bureau, California’s Asian population grew by 25% in the past decade, making it the fastest growing ethnic group in the nation’s most populous state.
As the Asian population in California grows, so does home buying and selling activity. The Asian American Real Estate Association of America (AREAA) is a national nonprofit trade organization dedicated to improving the lives of the Asian American and Pacific Islander (AAPI) community through homeownership.
Recently AREAA invited Caimeiju Realty to discuss the nauances of buying and selling luxury real estate with California’s Chinese clients vs. traditional buyers and sellers. One takeaway from the panel discussion was acknowledging a generational shift as much as a cultural shift. Many of Caimeiju’s Chinese real estate clients living in California prefer to work with an agent who understands their cultural needs, but also expect the same level of marketing and technology tools common with leading brokerages. Seller’s especially want the best marketing of their home, but also appreciate the bi-lingual tools and support their agent provide.
Ten years ago, none of California’s 58 counties counted Asians as their largest ethnic group. Now, two do: Alameda County, which includes the cities of Oakland and Berkeley, and Santa Clara County, home to San Jose — the nation’s 10th most-populous city — and the technology capital of Silicon Valley.